August 13, 2016

WHAT WE DO

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“Stop Begging the Media. Become the Media Instead.”
      Mark Ragan, CEO, Ragan Communications

We help hospitals and healthcare organizations BECOME THE MEDIA, telling their own newsworthy health stories online to attract new patients, customers, and clients.

                                                                             ★★OWN YOUR MEDIA CHANNELS★★

BRAND STORYTELLING
We specialize in Brand Journalism training, consulting and video production, primarily social video storytelling to help corporate healthcare leaders increase brand awareness through owned media. We work with hospital PR/Communication teams to help them seamlessly produce and promote corporate healthcare and medical video “News You Can Use” stories.

NEW MEDIA TRAINING & CONSULTING
We train and consult in Brand Journalism and Social Video Storytelling to help healthcare communicators “think like a journalist” and produce their own news!  Our approach can be described as LISTEN – DIAGNOSE – PRESCRIBE.

We love helping large health organizations grow as digital storytellers using video as an integral part of their editorial communication. We are a virtual team that expands or shrinks based on the needs of our clients. We can field a big production crew to produce large web video projects or send a small effective training and consulting team or individual to lead strategy sessions and workshops.

MEDIA TRAINING: EXECUTIVE & GROUP WORKSHOPS

We offer executive media interview and on-camera performance coaching for individuals and groups. We can also help develop a BRAND NEWSROOM online as the “home base” for the brand’s digital content and/or help design a web-based TV channel for the brand to “Be The News.”

In addition, we can train your in-house team to implement journalistic content management systems to consistently identify, craft, publish and promote branded multimedia stories across multiple platforms and assist you in creating content to become a trusted media resource for traditional journalists.

We don’t offer one-size-fits-all solution packages. We start with a conversation to explore your media needs.

Call 215-717-7227 or fill out the form below and let’s talk!

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